The Upside Down Amsterdam: tickets, prices, opening hours and reviews 2026
The Upside Down is a 25-room "upside-down" walk-through where you take photos and videos in inverted settings, over about 1,500 m², at Europaboulevard 5, near RAI station. Allow 1 to 2 hours. The adult ticket (12+) costs €26, the child ticket (3 to 12) €18, free under 3; a reseller lists adults at €24.95. Stated hours: Sunday to Thursday 10 am to 7 pm, Friday and Saturday 10 am to 8 pm. Information collected on 26 October 2026 from guides and reseller pages, as the official site could not be reached: confirm before booking.
Highlights
Rooms designed for photos
25 rooms with Dutch themes: a royal room, a pool of 81 transparent balls and 3 km of LEDs, a Dutch design room, a Mondrian room, an infinity room and a club with a dance floor. Staff help you find the right angles; use your own phone or borrow a camera.
A place to do with friends or children
The visit is playful and needs no physical effort; a lift gives wheelchair access and pushchairs are allowed.
A combo with the Moco
A combined ticket with the Moco Museum is listed at €46 by one guide (about 8% off): useful if you also want contemporary art.
Practical info
Tips
- Adult (12+) €26, child (3 to 12) €18, free under 3; a reseller lists €24.95 and €17.95: compare. Tickets are timed. On GetYourGuide it scores about 4.4 out of 5 over more than 13,000 reviews. Is it worth it? For fun photos with family or friends, yes; if you expect an exhibition or a museum, no: it is a set to photograph. Criticism concerns crowds and badly managed queues at peak times, and printed photos that cost extra (photos emailed to you are free). Children under 12 must be accompanied. Free lockers; flash, tripods and selfie sticks are not allowed. Cancellation terms differ by seller (one guide says tickets cannot be changed, GetYourGuide lists free cancellation up to 24 hours ahead): read them. For another indoor outing: what to do in Amsterdam when it rains; with children: Amsterdam with children.
How to get there
Europaboulevard 5, 1079 PC Amsterdam, in the south of the city, near Beatrixpark and the RAI convention centre. Metro 52 to Europaplein (about 3 minutes on foot); metro 50 or 51 to RAI (about 8 minutes); tram 4 to Europaplein; train to Amsterdam RAI. From Central Station allow 15 to 20 minutes.
Opening hours
Nearby
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